

Discover Your Favorite Content Across All Streaming Services And Sync With Family And Friends.
Bingers

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You are now entering ( project background ) section
01 / 08
01
The Problem
( smartify mobile & web )
01 / 01
Keeping up with TV shows and movies across multiple streaming services can be a hassle. It's easy to lose track of what's on which platform, and if you're watching TV with family and friends, it can take a while to find something everyone would like to see.
In an attempt to solve this problem, I created Bingers. Bingers lets you discover and track your favorite shows across all streaming services, organized by categories, not platforms, all in one place. You can easily sync up with family and friends since Bingers features an option to "match" liked content by swiping to like or dislike, creating lists of matches so everyone can enjoy their favorite shows together effortlessly.

You are now entering ( Challenges ) section
02 / 08
02
Opportunities & Challenges
The vision for Bingers is to make watching TV as easy and fun as possible.
By bringing together content from all your favorite streaming services into one app, it provides personalized recommendations and a super easy-to-use interface.
Bingers helps you find something everyone will love and lets you watch together with friends and family, no matter where they are with unique network & matching features.
( smartify mobile & web )
01 / 02
Opportunity 1 #
Unified Experience :
Creating a single platform where users can find and track shows from all streaming services offers a streamlined and user-friendly experience, increasing user satisfaction and engagement.
Opportunity 2 #
Social Integration :
The feature that allows users to sync viewing preferences with family and friends can drive higher user retention and engagement through social interaction and shared experiences.
Opportunity 3 #
Personalized Recommendations :
By organizing content by categories and using a swipe-to-like mechanism, Bingers can offer highly personalized recommendations, enhancing user satisfaction and time spent on the app.
Opportunity 4 #
Cross-Platform Compatibility :
Designing the app to work seamlessly across various devices (smartphones, tablets, smart TVs) can attract a wider user base and improve usability.
Opportunity 5 #
Market Differentiation :
Offering a unique solution that integrates multiple streaming services and social features can set Bingers apart from competitors, creating a strong market presence.
Challenge 1 #
UI Complexity :
Creating a user-friendly interface that organizes content from various sources and meets diverse preferences is complex.
Challenge 2 #
Service Integration :
Ensuring compatibility and seamless integration with multiple streaming services is technically challenging and requires constant updates.
Challenge 3 #
Privacy and Security :
Safeguarding user data, especially during syncing, must comply with privacy laws to maintain user trust.
Challenge 4 #
security & privecy challenge :
Personalized recommendations and content matching needs sophisticated data analysis and ongoing optimization.
Challenge 5 #
User Onboarding :
Ensuring new users quickly understand and effectively use the app's features requires a well-designed onboarding process.
Challenge 1 #
UI Complexity :
Creating a user-friendly interface that organizes content from various sources and meets diverse preferences is complex.
Challenge 3 #
Security & Privecy challenge :
Personalized recommendations and content matching needs sophisticated data analysis and ongoing optimization.
Challenge 2 #
Service Integration :
Ensuring compatibility and seamless integration with multiple streaming services is technically challenging and requires constant updates.
Opportunity 1 #
Unified Experience :
Creating a single platform where users can find and track shows from all streaming services offers a streamlined and user-friendly experience, increasing user satisfaction and engagement.
Opportunity 2 #
Social Integration :
The feature that allows users to sync viewing preferences with family and friends can drive higher user retention and engagement through social interaction and shared experiences.
Opportunity 3 #
Market Differentiation :
Offering a unique solution that integrates multiple streaming services and social features can set Bingers apart from competitors, creating a strong market presence.
( smartify mobile & web )
02 / 03
In designing Bingers, I focused on key jobs to be done to enhance the user experience. The app simplifies the user experience by aggregating shows and movies from all streaming services into one app.
It offers personalized recommendations, manages a unified watchlist, and tracks viewing progress.
Users can receive notifications for new releases, share watchlists, discover new content, see what friends and family are watching, and organize viewing parties for social viewing experiences.
In designing Bingers, I focused on key jobs to be done to enhance the user experience. The app simplifies the user experience by aggregating shows and movies from all streaming services into one app. It offers personalized recommendations, manages a unified watchlist, and tracks viewing progress. Users can receive notifications for new releases, share watchlists, discover new content, see what friends and family are watching, and organize viewing parties for social viewing experiences.
( smartify mobile & web )
01 / 03
03
JTBD

( smartify mobile & web )
02 / 03
04
To gain a comprehensive understanding of the users for the Bingers project, I conducted thorough research and From this data created detailed user personas, with Mia Levi, a 32-year-old school teacher, as my primary persona.
Focusing on Mia's habits, needs, and challenges, allowed to create design a user-centric experience that addresses the core demands of the target audience.
( smartify mobile & web )
01 / 01
Main Persona

"I need a simple way to find and track all my favorite shows across multiple streaming services."

( smartify mobile & web ) PDF Persona
02 / 04
05
User Journey Map
( smartify mobile & web )
01 / 02
To visualize Mia Levi's experience with and without Bingers,
I developed detailed journey maps. These maps illustrate the steps Mia takes, her thoughts, and her feelings as she navigates her evening routine of selecting a show to watch with her husband.
By mapping out the journeys, I identify pain points and opportunities for improvement.
( smartify mobile & web )
01 / 01

Hero Does






Hero Thinks






Hero Feels





( smartify mobile & web )
01 / 01
You are now entering ( project background ) section
01 / 08
01
The Problem
( smartify mobile & web )
01 / 01
Keeping up with TV shows and movies across multiple streaming services can be a hassle. It's easy to lose track of what's on which platform, and if you're watching TV with family and friends, it can take a while to find something everyone would like to see.
In an attempt to solve this problem, I created Bingers. Bingers lets you discover and track your favorite shows across all streaming services, organized by categories, not platforms, all in one place. You can easily sync up with family and friends since Bingers features an option to "match" liked content by swiping to like or dislike, creating lists of matches so everyone can enjoy their favorite shows together effortlessly.

Scroll to Explore Project Process
OR
What I Learned 1 #
Prototyping Early
Building prototypes early in the process helps identify
potential issues sooner.
What I Learned 4 #
Prioritizing Features
Identifying and focusing on core features ensures the right focus.
What I Learned 3 #
User-Centric Design is Key
Truly understanding user pain points and motivations drives better design solutions.
What I Learned 2 #
Visual Hierarchy
Implementing a clear visual hierarchy guides users and makes the interface more intuitive.
If I had more time, I would incorporate advanced features such as voice search for even easier content discovery, personalized user profiles for each family member, and deeper integration with social media to share viewing experiences.
Additionally, I would have wanted to add AI helper that could further enhance personalized content suggestions upon request.
( smartify mobile & web )
01 / 04
What I Learned 1 #
Keep It Simple
A key takeaway from the project was discovering just how crucial user-friendly interfaces is, especially for this type of project.
What I Learned 2 #
Keep an open mind
Initially, I approached the product with too concrete ideas. Flexibility and openness to the research is crucial.
What I Learned 3 #
Journey Maps Are My New Best Friend
Journey mapping is invaluable for a comprehensive process, identifying opportunities and establishing a foundation.
What I Learned 4 #
Focus on Practical Benefits
Deliver tangible benefits all while providing personalized recommendations, ensuring ease of use.



Discover Your Favorite Content Across All Streaming Services And Sync With Family And Friends.
Bingers







You are now entering ( Challenges ) section
02 / 08
02
Opportunities & Challenges
The vision for Bingers is to make watching TV as easy and fun as possible.
By bringing together content from all your favorite streaming services into one app, it provides personalized recommendations and a super easy-to-use interface.
Bingers helps you find something everyone will love and lets you watch together with friends and family, no matter where they are with unique network & matching features.
( smartify mobile & web )
01 / 02
Opportunity 1 #
Unified Experience :
Creating a single platform where users can find and track shows from all streaming services offers a streamlined and user-friendly experience, increasing user satisfaction and engagement.
Opportunity 2 #
Social Integration :
The feature that allows users to sync viewing preferences with family and friends can drive higher user retention and engagement through social interaction and shared experiences.
Opportunity 3 #
Personalized Recommendations :
By organizing content by categories and using a swipe-to-like mechanism, Bingers can offer highly personalized recommendations, enhancing user satisfaction and time spent on the app.
Opportunity 4 #
Cross-Platform Compatibility :
Designing the app to work seamlessly across various devices (smartphones, tablets, smart TVs) can attract a wider user base and improve usability.
Opportunity 5 #
Market Differentiation :
Offering a unique solution that integrates multiple streaming services and social features can set Bingers apart from competitors, creating a strong market presence.
Challenge 1 #
UI Complexity :
Creating a user-friendly interface that organizes content from various sources and meets diverse preferences is complex.
Challenge 2 #
Service Integration :
Ensuring compatibility and seamless integration with multiple streaming services is technically challenging and requires constant updates.
Challenge 3 #
Privacy and Security :
Safeguarding user data, especially during syncing, must comply with privacy laws to maintain user trust.
Challenge 4 #
security & privecy challenge :
Personalized recommendations and content matching needs sophisticated data analysis and ongoing optimization.
Challenge 5 #
User Onboarding :
Ensuring new users quickly understand and effectively use the app's features requires a well-designed onboarding process.
Challenge 1 #
UI Complexity :
Creating a user-friendly interface that organizes content from various sources and meets diverse preferences is complex.
Challenge 4 #
User Onboarding :
Ensuring new users quickly understand and effectively use the app's features requires a well-designed onboarding process.
Challenge 3 #
Security & Privecy challenge :
Personalized recommendations and content matching needs sophisticated data analysis and ongoing optimization.
Challenge 2 #
Service Integration :
Ensuring compatibility and seamless integration with multiple streaming services is technically challenging and requires
constant updates.
Opportunity 1 #
Unified Experience :
Creating a single platform where users can find and track shows from all streaming services offers a streamlined and user-friendly experience, increasing user satisfaction and engagement.
Opportunity 2 #
Social Integration :
The feature that allows users to sync viewing preferences with family and friends can drive higher user retention and engagement through social interaction and shared experiences.
Opportunity 4 #
Market Differentiation :
Offering a unique solution that integrates multiple streaming services and social features can set Bingers apart from competitors, creating a strong market presence.
Opportunity 3 #
Market Differentiation :
Offering a unique solution that integrates multiple streaming services and social features can set Bingers apart from competitors, creating a strong market presence.
You are now entering ( JTBD ) section
03 / 08
03
JTBD
( smartify mobile & web )
02 / 03
In designing Bingers, I focused on key jobs to be done to enhance the user experience. The app simplifies the user experience by aggregating shows and movies from all streaming services into one app.
It offers personalized recommendations, manages a unified watchlist, and tracks viewing progress.
Users can receive notifications for new releases, share watchlists, discover new content, see what friends and family are watching, and organize viewing parties for social viewing experiences.
In designing Bingers, I focused on key jobs to be done to enhance the user experience. The app simplifies the user experience by aggregating shows and movies from all streaming services into one app. It offers personalized recommendations, manages a unified watchlist, and tracks viewing progress. Users can receive notifications for new releases, share watchlists, discover new content, see what friends and family are watching, and organize viewing parties for social viewing experiences.
( smartify mobile & web )
01 / 03
03
JTBD
( smartify mobile & web )
02 / 03

( smartify mobile & web )
02 / 03
04
User Persona
To gain a comprehensive understanding of the users for the Bingers project, I conducted thorough research and From this data created detailed user personas, with Mia Levi, a 32-year-old school teacher, as my primary persona.
Focusing on Mia's habits, needs, and challenges, allowed to create design a user-centric experience that addresses the core demands of the target audience.
( smartify mobile & web )
01 / 01
Main Persona

You are now entering ( Persona & Empathy ) section
04 / 08
04
User Persona
To gain a comprehensive understanding of the users for the Bingers project, I conducted thorough research and From this data created detailed user personas, with Mia Levi, a 32-year-old school teacher, as my primary persona.
Focusing on Mia's habits, needs, and challenges, allowed to create design a user-centric experience that addresses the core demands of the target audience.
( smartify mobile & web )
01 / 04
( smartify mobile & web )
01 / 04
Secondary Persona

"I need a simple way to find and track all my favorite shows across multiple streaming services."

( smartify mobile & web ) PDF Persona
02 / 04
You are now entering ( User Journey Map ) section
05 / 08
05
User Journey Map
To visualize Mia Levi's experience with and without Bingers, I developed detailed journey maps. These maps illustrate the steps Mia takes, her thoughts, and her feelings as she navigates her evening routine of selecting a show to watch with her husband.
By mapping out the journeys, I identify pain points and opportunities
for improvement.
( smartify mobile & web )
01 / 04
( smartify mobile & web )
02 / 04
( smartify mobile & web )
02 / 04

Hero Does






Hero Thinks






Hero Feels





Rethinking the Experience



( smartify mobile & web )
02 / 04
( smartify mobile & web )
02 / 04
We Say
( The App )






Hero Does






Hero Thinks






Hero Feels






05
User Journey Map
( smartify mobile & web )
01 / 02
To visualize Mia Levi's experience with and without Bingers,
I developed detailed journey maps. These maps illustrate the steps Mia takes, her thoughts, and her feelings as she navigates her evening routine of selecting a show to watch with her husband.
By mapping out the journeys,
I identify pain points and opportunities for improvement.
( smartify mobile & web )
01 / 01

Hero Does










Hero Thinks










Hero Feels









( smartify mobile & web )
01 / 01
You are now entering ( Wireframing ) section
06 / 08
06
Wireframing
During the wireframing phase of the Bingers project, I transformed insights from user research and journey mapping into initial
design concepts.
These wireframes outline the app's structure and key functionalities, ensuring they meet Mia Levi's needs for easy content discovery and social interaction.
This step is essential for visualizing the app's layout and making adjustments before moving to high-fidelity designs.
( smartify mobile & web )
01 / 04
( smartify mobile & web )
01 / 04













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